We’ve just recently linked up with Del Monte Fresh Produce N.A., a wholly owned subsidiary of Fresh Del Monte Produce, in an agreement that will see this giant produce conglomerate take advantage of a pair of our technology solutions — LabelTrac and HarvestTrac. Del Monte Fresh is among the world’s leading vertically integrated producers, marketers [...]
United Fresh 2012 — among the produce industry’s premier events — is nearly upon us, running May 1 through May 3 at the Dallas Convention Center in Dallas, Texas. And for those of us here at TRUETRAC, this extravaganza is a major highlight of the year. It’s like a huge family reunion, only without your [...]
The staff here at TRUETRAC and at Bunzl Distribution, our marketing and distribution partner, are taking a couple of Mondays off in the next few weeks in order to celebrate the holidays with our families. Our offices will be closed on Monday, Dec. 26, 2011, and again the following Monday, Jan. 2, 2012. But we [...]
AndNowUKnow, a video news service for the fresh produce industry, just released a video on YouTube that features our president, Ray Connelly, discussing three new products that build some ROI on top of Product Traceability Initiative (PTI) compliance. As you’ll see in the video below, Ray says that while our Salinas, Calif.-based software company provides [...]
In order to work within this industry, it’s necessary that we work with it. That means using common supply channels — and building a system that works as the industry works — should be our first priority. In order to do that, we’re offering all Vegetable Growers Supply Company (VGS) locations the opportunity to carry TRUETRAC [...]
TRUETRAC has been endorsed by Western Growers, an agricultural trade association whose members pack and ship nearly half of the nation’s fresh produce, to help growers achieve compliance and provide assistance with the needs of traceability, food safety and sustainability. If you haven’t heard about it yet, Western Growers recently surveyed the landscape of technology [...]
Since blogs are unofficially obligated to carry one of those compulsory “welcome” entries, here’s ours. The TRUETRAC staff has been reading and benefiting from blogs since before our own company’s founding six years ago in 2005. As the creators of mobile software for the fresh produce industry, it’s important that we stay in touch with [...]
