HarvestTrac Category

Reduce Your Shrink with Real-Time Harvest and Packing Data

There’s a critical but blind spot in the supply chain. It occurs immediately after a crop has been harvested.  Once a crop is picked, cut and harvested, it starts to die, thus creating a knuckle-biting time crunch that can go downhill quickly. And for some crops, this degenerative process happens very fast. Highly perishable crops [...]

What If Efficiencies Covered the Cost of PTI Compliance?

In the produce industry, there are usually only three reasons to consider an increase in the net cost of doing business. Change happens, the business evolves, and not all business changes cost more. But when changes must be made, accompanying costs are never welcome unless there are some pretty good underlying reasons. Here then, are [...]

Video Debuts a Trio of New TRUETRAC Products

AndNowUKnow, a video news service for the fresh produce industry, just released a video on YouTube that features our president, Ray Connelly, discussing three new products that build some ROI on top of Product Traceability Initiative (PTI) compliance. As you’ll see in the video below, Ray says that while our Salinas, Calif.-based software company provides [...]